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Business guide

Cleveland shops: website first, then optional Google Ads and daily Facebook posts

Record & Learn LLC builds the website, then offers optional monthly Google Ads management and daily Facebook/Instagram posts. Ad spend is separate. No cheaper-clicks claims.

Cleveland focused
Web workspace
No App Store

Quick facts

Record & Learn LLC builds Cleveland websites, then offers optional Google Ads management and daily Facebook/Instagram posts. Ad spend is separate.

Website

Built first

The website is the foundation before any ad or social work starts.

Google Ads

Optional add-on

Monthly management. Ad spend goes to Google at auction price — not included in our fee.

Daily social

Facebook and Instagram

Regular posts on a cadence agreed at the start of the engagement.

CPC claims

None

We do not claim cheaper clicks, guaranteed CPC, or a specific cost-per-lead.

Marketing workflow

Website first, then optional ads and social.

Step 1

Build the website

A clear services page, a contact form, and a fast load time before any ads go live.

Step 2

Add Google Ads management (optional)

Monthly management of the ad account. You control the ad spend; we manage the campaigns.

Step 3

Add daily social posts (optional)

Regular Facebook and Instagram posts on a cadence that fits the business.

Step 4

Review and adjust monthly

Go over what is working and what to change each month.

Website before ads

Sending ad traffic to a phone number or a Facebook page is not ideal. The website gives you a destination you control, a place to explain the services, and a contact path that converts at a higher rate.

We build the website first. Google Ads and daily social posts come after the site is live.

About ad spend

Ad spend is what you pay Google or Meta per click or impression. It goes directly to the ad platform at whatever the auction clears. We do not mark up ad spend, and we do not claim cheaper clicks or a guaranteed CPC.

Our fee is for campaign management — building the ad, monitoring performance, and making adjustments. The ad spend is separate.

FAQ

Short answers to the questions people usually ask next.

Do you claim cheaper clicks or a lower CPC?

No. We do not claim cheaper clicks, a guaranteed CPC, or a specific cost-per-lead. Ad spend goes to Google and Meta directly at whatever the auction clears.

Is the website required before Google Ads?

Typically yes. The website is the foundation. Google Ads and daily social posts are optional additions after the site is live.

What does "daily Facebook posts" mean?

We publish posts to your Facebook and Instagram pages on a regular cadence as part of the monthly marketing plan. Post frequency and content are agreed at the start.

Is ad spend included in the service fee?

No. Ad spend — what you pay Google or Meta per click or impression — is separate from our management fee.